Welcome to Tupperware

You’ve made a great choice to start a business based on one of the most respected brands in the country, a popular, fun and interactive party experience and an earning opportunity as big as you want to make it!

To help you get under way, your A Taste of Tupperware Business Kit is here, complete with everything you need to start your new business. It consists of the following components:

• Six new A Taste of Tupperware Recipe Booklets (to give to your first six party Hosts)

• A Taste of Tupperware Business Binder complete with training materials to help you get started

• Tupperware® products

• Business supplies

Your A Taste of Tupperware Business Binder will be key to the success of your business. It is designed to hold just about all the information that you will need on a daily basis. Before you do anything else, take a few minutes to put your binder together and familiarize yourself with its contents. You will find a useful insert, Assembling Your Business Binder, at the beginning of your binder pages to help you to do just that.

Once again, congratulations! As an independent Tupperware Consultant, you’ll be offering the products and services of a globally known and highly respected company, plus the excitement and fun of the best party experience in the world: A Taste of Tupperware. Your Tupperware family is here to help you meet your goals and achieve your dreams.

Wishing you success,

Glenn Drake
Group President
Tupperware, North America, Europe, Africa and Middle East

Tupperware THEN
Picture yourself in the 1940's. Plastic is still in its infancy, and the commercial market for plastic products is limited by its well-earned reputation for being brittle, greasy, smelly and generally unreliable.

Earl Tupper, inventor and entrepreneur, had a goal to provide the consumer with a quality plastic product. He developed a way to purify black polyethylene slag, a waste product of oil refinement, into a substance that was flexible, tough, non-porous, non-greasy and translucent. He then developed the Tupper seal, a virtually airtight, watertight "seal," based on a typical paint can lid turned upside down.

These were tremendous developments for the food storage market. Tupperware products were introduced to the American consumer in a range of bright colors and state-of-the-art designs. They were featured in a 1947 House Beautiful magazine with the title, "Fine Art for 39¢" and won various design awards, but this incredibly innovative product did poorly on the retail sales shelf. The idea of clean, flexible, sealable plastic was such a foreign concept that consumers couldn't figure out how to use the seal.

In the late 1940s, a woman named Brownie Wise came to realize what the consumer required. Brownie, a single mother with no formal sales training, began selling Tupperware products through home parties—explaining the seal and how to use it—with huge success! Earl put Brownie in charge of developing a home party sales force, and Tupperware parties became a cultural phenomenon.

Tupperware's success stems from the combined genius of Earl Tupper and Brownie Wise. The home party plan became and remains the core of our Tupperware business. Brownie, the consummate saleswoman and motivator, personified respect for the sales force, stating: "If we build the people, they'll build the business." Over fifty years later, this legacy remains the most important part of Tupperware's continuing success.

The Tupperware Vision
Earl Tupper focused on developing a product that was not only useful, but thrifty, and would save the consumer money. His product vision was very simple: provide products that were unsurpassable in quality.

Now Tupperware is one of the most recognizable brands in the world. This benefits you in two ways:

• Most consumers are familiar with Tupperware products.

• Consumers associate quality and a lifetime warranty with Tupperware products.

You have over half a century of experience and a worldwide sales force of more than 200, 000 business owners behind you!

Tupperware NOW
Over the past fifty-plus years, Tupperware has changed significantly while remaining true to its vision. We have changed our products to keep up with microwave technology and family trends. We have adapted the party itself, to spoil all your senses and provide an interactive, fun format. We continue to be on trend with the consumer's wants and needs as well as the wants and needs of our Consultants. Tupperware has a team of dedicated product designers, training experts, sales and marketing professionals, Distributors, Managers and a diverse sales force all working to help YOU grow your business.

Recently Tupperware performed an analysis of consumer shopping habits and collected the ideas and recommendations of our business owners. The result was a new party experience and new way of doing business: A Taste of Tupperware. A Taste of Tupperware parties combine great products with seasonings, recipes, and menu planning ideas to create a party that is EASY to host, recipes that are SIMPLE to prepare, and meals and treats that taste DELICIOUS!

Our Mission
Our mission is to help families live secure and joyful lives with a product that provides solutions and a business opportunity that changes lives.

Tupperware was one of the first, and is still one of the largest direct selling companies in the world! We are so happy to have you as part of our dynamic, world renowned team!

You are the core, the heart, of the Tupperware business, and as a Tupperware business owner, you have the ability to build the business you want. You make your own decisions. Do you want to make an extra $100 a month? $100 a week? How about an extra $100 a day?*

It IS possible... we are proud to say that YOU can do it!

What are your goals for your Tupperware business?

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*Based on 25% commission and $400 national party average 4